Welcome to the European Sports Marketing Agency

Athlete Sponsorship --- Public Relations --- Marketing Campaigns --- Client Branding --- Corporate Endorsements

Some Of Our Clients

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Sponsorship

Many of the world’s best known brands work with the European Sports Marketing Agency to secure rewarding sponsorship opportunities on different platforms around the globe.

Marketing

You need to make every advertising penny count. Your brand needs to be seen by millions in the fastest growing sport in the world.  By working with the European Sports Marketing Agency, we navigate you through the world of MMA, developing unique sponsorship opportunities that deliver proven results. 

 

Branding

The Europeans Sports Marketing Agency provides its corporate clients with a full service brand development strategy to maximise visibility in the mixed martial arts community. 

Endorsements

There are opportunities to endorse and sponsor mixed martial arts athletes competing in the largest organisations around the world both in and out of the cage, and ESMA is the agency to make it happen for you.  Our reach within MMA is virtually unlimited and unmatched. Your brand will work together with our other sponsors to present athletes with incredible opportunities, while also maximising your brands budget.

Our Pro Athletes

20
Employees
862
Finished Projects
99%
Happy Clients
3,000
Fanpage Likes

Organisations We Work With

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UFC

The Ultimate Fighting Championship (UFC) is the largest mixed martial arts promotion company in the world. It produces 40+ events worldwide annually and is broadcast in over 149 countries and territories, to nearly one billion homes worldwide, in 30 different languages.  The Ultimate Fighting Championship is the fastest growing sports organisation in the world, it started in 1993 as a professional mixed martial arts (MMA) organisation and since then the UFC has revolutionised the fight business, and today stands as the world’s leading MMA promoter, offering the premier series of MMA sports events that have sold out some of the biggest arenas and stadiums across the globe.

Bellator MMA

Bellator MMA is one of the world’s largest mixed martial arts (MMA) promotions. Bellator has a vision to enhance the fight business and offer the most exciting sporting events for fans and viewers across the globe, while featuring some of the top athletes in the world.  Bellator is owned by American global mass media company Viacom, and currently airs in over 140 countries around the world, including Argentina, Brazil, Cuba, The United Kingdom, France, Russia, and several African nations. Bellator also airs live on Spike TV and has continued to reach over 100 million homes on a weekly basis.                                  

 

One FC

ONE Fighting Championship is Asia’s largest Mixed Martial Arts (MMA) organisation with 90%+ market share in Asia.  Headquartered in Singapore, the world’s most exciting MMA organisation hosts the best mixed martial artists and world champions, all on the largest media broadcast in Asia.  ONE Fighting Championship has partnered with FOX and STAR Sports for an unprecedented 10-year cable television deal with a coverage that spans 70+ countries across the world and with live sell out arena shows reaching as far as Dubai, the global expansion has only just begun.   

 

Invicta FC

Invicta Fighting Championships is a world championship All Pro Women’s Mixed Martial Arts (MMA) fight series dedicated to providing female athletes with a major platform to hone their skills on a consistent basis. Founded in 2012 by longtime MMA executive Shannon Knapp. Invicta FC is committed to pioneering the future growth of women’s MMA by promoting the best possible match-ups between female competitors, identifying and developing future superstars of the sport.

Key Demographics

MMA’s key demographics fits perfectly in the popular 18-34 year old male’s range.  However, women are becoming drawn to the sport almost as much as as the men, with a massive 29.2% of the MMA fans being female.  The reason for their interest is the drama of a good match-up and also the skill involved in the fights.  As time goes on, MMA fans are increasing due to their love of a fast paced, action packed sport. 

Magazines featuring MMA

Fighters Only, ESPN Magazine, GQ, Men’s Journal, People, Muscle and Fitness, Men’s Fitness, Men’s Health, Authority MMA, Ultimate MMA, Time, Maxim, Forbes, Business Week, Entertainment Weekly, FHM, US Weekly, Flex, UFC the Magazine, Tapout, FIGHT!, Stuff and Sports Illustrated to name a few. 

Global Reach

As early as 2006 the UFC and other MMA organisations moved to capitalise on its global reach with a focus on European expansion. The goal was to export and manage the sport overseas in the UK and other parts of the World, both English speaking and non-English speaking regions. Since then there have been a number of hyped and sellout fight cards throughout Europe and the United Arab Emirates and regular events in the UK.

TV Channels Featuring MMA

Mixed martial arts streams to many countries in the world and around Europe.  Depending on where you are viewing determines what channel you will be watching on.  Italy, Turkey and the Netherlands air mma on Fox Sports.  In the UK and Ireland you will find a lot on BT Sports which is accessible in over 4 million homes and has over 2 million active viewers, also on channel 5 and channel 4 in the coming months. Germany airs on the DSF channel and Spain on Optimum with France showing mma on RTL9. The Abu Dhabi Sports 6 channel airs mma in 20 countries with Setanta Sports channel airing in 10 countries across Europe and Africa. Mixed martial arts is everywhere and continuing to grow.

Corporate Sponsors

The leading MMA promotions in the world and their athletes are both sponsored by big name, blue chip company’s such as Bud Light who initially focused on awareness and viewership of the sport in bars.  Muscle Pharm, who sponsor many MMA Athletes, Nike, Rebook, Adidas, Microsoft, Burger King, Harley Davidson, to name a few.  They all saw the potential in the sport and the positive impact sponsorship has on their brand and its increased awareness.  

Viewing Figures

The Viewing figures for MMA during 2012/2013 amassed a total topping 500 million around the world.  With consistent viewing figures at each event the rise of MMA has already superseded those number part way throughout the 2013/2014 year.  All weights be it Fly weigh or Heavy weight produce impressive viewing figures.  With the large organisations in more than 130 countries around the world, in over 30 different languages, to over 2 billion homes, its hard to deny the coverage the sport garners.

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Quick Facts & Important Information

How We View Our Clients

Most sponsorships are the professional equivalent of a summer fling. You know them for a few brief, humid months, marvel over their Friday shorts-wear and heat-defying hair gel, but a year later you can barely recall their name. But not here at the European Sports Marketing Agency, here we take our relationships seriously.

How Do You Want Key Demographics To See Your Brand

Aligning your brand with mixed martial arts athletes does more than just say that your brand is cool. It says that your brand allows fan favourite athletes to be able to concentrate on creating the next “showtime” kick that will be replayed millions of times on TV and the internet. Do you want your brand to be there when history happens?

How The European Sports Marketing Agency Can Help Increase Your Market Share

ESMA is a leading sports sponsorship and marketing company focused on Mixed martial arts and mixed martial arts athletes. We work with top companies and athletes who want to get involved in the fastest growing sports in the world, via sports consulting, athlete & brand management, and corporate sponsorship opportunities.

How The European Sports Marketing Agency Is Viewed By Our Clients

The European Sports Marketing Agency has been identified by a humbling list of clients as having the ability to target the 18-34 year old demographic with extreme effectiveness. The ESMA has consistently utilised mixed martial artists (UFC, One FC, Invicta FC, Bellator fighters) and the surging worldwide phenomenon that is MMA when activating branding and activation campaigns for clients looking to be seen by this coveted demographic.

How We Use Our Deep Understanding Of Business To Generate Client Revenue

The European Sports Marketing Agency’s understanding of the deep challenges that all businesses face, and how to come up with solutions, has been valued by our clients for years, and is the cornerstone of our continued success. We have displayed the ability to take a clients concept and map out the important steps that must be executed to successfully turn it into a revenue generating business. After precise executable steps have been identified, ESMA then provides clear guidance on how to best pair our clients business model with the appropriate marketing initiatives designed to target the appropriate customer demographic.

Keys To Successful PR